Branding, Graphic Design
Developed the complete design and prepress workflow for Cinema Paradiso, including a holiday greeting card with envelope and a collectible gift card in a custom sleeve. The gift card offered club members a two‑month access benefit, while the holiday card featured a seasonal promotional game with premium prizes.
The visual concept reflects the cinematic identity of the brand and engages loyal members by connecting the design to the experience of film and cinema. Two iterations of the gift card are presented to show creative variation over time and a commitment to keeping the visual language fresh and engaging.
Tools used: Adobe Photoshop, Adobe Illustrator, Adobe Acrobat